SGA Dental Partners · Practice Scorecard

Carlton

GPG2-F   General Practice · Growth · GREEN · tier 2 · foundation gaps  |  Peach · Growth Manager Jenn Freemyer · ROD Catrina Boone  |  leesburgdentalclinic.com

Scorecard data through Aug 2026 · YTD = Jan–Aug 2026 · prior period = Jan–Aug 2025 · checklist sources as of 2026-09-28

Metrics

MetricYTDPrior periodAvg / monthDIFNote
New Patients14516118 vs 20 prior-16 (-9.9%)PBI new patients.
Production$2,107,127$1,950,200$263,391 vs $243,775 prior+$156,927 (+8.0%)PBI net production.
Lead → Hygiene days (current)7Aug 2026—7 YTD median+0 vs prior monthGREEN line is 14 days.
Lead → Doctor days (current)2Aug 2026—2.2 YTD median+1 vs prior month
Organic traffic————Not in the NP-99 audit rollup; GA4 not connected to SGA reporting.
NP opportunities · PeerLogic————Per-location PeerLogic counts not yet in SGA reporting.
NP opportunities · Neurality————Per-location Neurality lead counts not yet in SGA reporting.
NP call conversion—last 30 days———Unmeasured.

Foundational reporting checklist · tech stack3 of 11 in place · 2 unverified · 5 missing

✗
Yext (or similar listing service)
Not in the SGA Yext account (101 entities, 2026-09-28)
✗
PeerLogic analytics · Carlton-SGA
PeerLogic location list: Analytics LIVE = No
✗
GHL subaccount + contact form
Not in the GHL round-1 roster (25 practices)
✗
Google Ads account live
On the NP-99 file with no paid-media tier — no Google Ads program
✗
GA4 live
No GA4/GTM found in homepage source
!
Google Search Console live
Domain not on the SGA Search Console access list — confirm verification
✓
Website access · WordPress + Divi
Internal Hosting · Internal GoDaddy (access registry 2026-06-29)
!
GBP ownership
Manager access not recorded on an access registry — confirm ownership
✓
Facebook ownership · facebook.com/profile.php?id=61554845693148
Access: Full (social audit 2026-06-09)
·
Instagram ownership
Access: N/A
✓
Neurality live
Neurality link verified on site (2026-08-14)

Phase 1 checklist0 of 5 in place · 1 unverified · 3 missing

✗
Website audit score · 53.8
Threshold 60
✗
GBP audit score · 67.1
Threshold 90
!
Social audit score
Social audit verified 2026-06-09 — no numeric score
·
Google reviews, last 30 days
Not pulled — needs a SerpAPI review scan
✗
PeerLogic
Not deployed

The read Jan–Aug 2026 vs same period 2025 · foundation scores from the NP-99 diagnostic where available

161 → 145
New patients
-16 · -9.9%
$1,950,200 → $2,107,127
Production
+$156,927 · +8.0%
7 d
Lead → hygiene
GREEN line is 14
96.04%
Hygiene %
NP-99
—
Organic traffic Δ
audit rollup
67.1
GBP score
threshold 90
53.8
Website score
threshold 60
—
Paid media
no spend on record
—
Call conversion
unmeasured
Live
Neurality
chat + scheduler

The play from the code, per the GM Playbook

A1 → B1 Add Paid $1K — A1 Foundation Sprint first (close the -F gaps), then Tier 2: diagnose which metric is down — NP down + production up means protect the mix and fix acquisition; then B1 Add Paid $1K.

This page is generated from the classification and the access registries. A hand-written 90-day plan (like Statesboro Family Dental) replaces it when the Growth Manager builds one.