SGA Dental Partners · Practice Scorecard

NHD New Horizons

ACG2-F   Advanced Care · Growth · GREEN · tier 2 · foundation gaps  |  Great Plains · Growth Manager Stephen Campbell · ROD Libby Knopp  |  newhorizonsdentalcare.com

Scorecard data through Aug 2026 · YTD = Jan–Aug 2026 · prior period = Jan–Aug 2025 · checklist sources as of 2026-09-28

Metrics

MetricYTDPrior periodAvg / monthDIFNote
New Patients66067082 vs 84 prior-10 (-1.5%)PBI new patients.
Production$3,770,339$3,760,076$471,292 vs $470,010 prior+$10,263 (+0.3%)PBI net production.
Lead → Hygiene days (current)3Aug 2026—5 YTD median+0.5 vs prior monthGREEN line is 14 days.
Lead → Doctor days (current)5Aug 2026—5.5 YTD median+1 vs prior month
Organic traffic———+163.4% YoYWebsite audit rollup (NP-99).
NP opportunities · PeerLogic————Per-location PeerLogic counts not yet in SGA reporting.
NP opportunities · Neurality————Per-location Neurality lead counts not yet in SGA reporting.
NP call conversion37.5%NP-99 period———Call conversion from the NP-99 diagnostic.

Foundational reporting checklist · tech stack9 of 11 in place · 1 unverified · 1 missing

✓
Yext (or similar listing service) · New Horizons Dental Care
In the SGA Yext account (101 entities, 2026-09-28)
✓
PeerLogic analytics · New Horizons Dental Care
PeerLogic location list: Analytics LIVE = Yes
✗
GHL subaccount + contact form
Not in the GHL round-1 roster (25 practices)
✓
Google Ads account live · Gold tier · $11,394 / mo budget
Dakota's paid-media tier tag (NP-99)
✓
GA4 live · 382029421
Tag found on homepage (scan 2026-05-03)
✓
Google Search Console live
Domain on the SGA Search Console access list
✓
Website access · WordPress + Elementor
Internal Hosting · Internal GoDaddy (access registry 2026-06-29)
!
GBP ownership
Manager access not recorded on an access registry — confirm ownership
✓
Facebook ownership · facebook.com/newhorizonsdentalimplantcenter
Access: Full (social audit 2026-06-09)
✓
Instagram ownership · @newhorizonsdentalcare
Access: Full (linked to Facebook)
✓
Neurality live
Active on the Neurality location list

Phase 1 checklist2 of 5 in place · 1 unverified · 1 missing

✓
Website audit score · 75.2
Threshold 60
✗
GBP audit score · 86.6
Threshold 90
!
Social audit score
Social audit verified 2026-06-09 — no numeric score
·
Google reviews, last 30 days
Not pulled — needs a SerpAPI review scan
✓
PeerLogic
Live

The read Jan–Aug 2026 vs same period 2025 · foundation scores from the NP-99 diagnostic where available

670 → 660
New patients
-10 · -1.5%
$3,760,076 → $3,770,339
Production
+$10,263 · +0.3%
3 d
Lead → hygiene
GREEN line is 14
91.41%
Hygiene %
NP-99
+163.4%
Organic traffic Δ
audit rollup
86.6
GBP score
threshold 90
75.2
Website score
threshold 60
$11,394 / mo
Paid media
Gold
37.5%
Call conversion
threshold 45%
Live
Neurality
chat + scheduler

The play from the code, per the GM Playbook

A1 → B3 Cadence Lock — A1 Foundation Sprint first (close the -F gaps), then Tier 2: diagnose which metric is down — NP down + production up means protect the mix and fix acquisition; then B3 Cadence Lock. Add the Advanced Care service-line funnel on top.

This page is generated from the classification and the access registries. A hand-written 90-day plan (like Statesboro Family Dental) replaces it when the Growth Manager builds one.